Livingroom Style Movie Theaters

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This new independent movie theater in Portland, Oregon, is an all digital cinema that is set up ‘living room style’ [hence the name, Living Room Theaters], playing only independent and foreign films to small crowds gathered in comfortable arm chairs and couches. Sounds pretty siiick to me.

Felix Martin, Ernesto Rimoch and Diego Rimoch (two of whom are accomplished filmmakers) asked themselves, “What do we hate about going to the movies?” and set out to answer their complaints point by point. Why couldn’t the lobby be a place for lingering before and after the movies? Why can’t movie food reflect the quality of cuisine to which Portlanders are accustomed? Why can’t the theaters themselves feel more intimate and welcoming? And how can we see more of the kinds of independent and foreign films we crave on the big screen?

…designed to make lingering desirable, with living room-style furniture groupings a granite fireplace and huge windows open to 10th and Stark, the feel of the lounge (a.k.a. the theater lobby) could be both be-seen and cozy. The theaters themselves (there are six) each seat fifty in both large reclining seats and at intimate low-lit tables. Waitstaff will bring drinks (there is a full bar) and selections from the menu…

The cinema is even sustainable, employing green building materials, energy efficient projectors, and natural lighting & ventilation.

Launched in December 2006, our Portland, Oregon location is the first all-digital and only-digital theater in the country. This new concept offers significant environmental advantages. By eliminating celluloid prints and traditional distribution, we eliminate the use of chemicals like silver nitrate and reduce non-biodegradable materials and pollution. Digital projection is also more energy-efficient, from transportation to projection.

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article [and quotes] from ultra, and Living Room Theaters, respectively

Posted: January 8th, 2007
at 7:30am by orangemenace


Categories: architecture,green arch,film

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